Your brand is what people say or think about you, your business or your side project when you’re not around. And while you can’t dictate your brand to anyone, you can influence how people perceive your creative work. That’s where branding comes in.
On Wed Nov 27 from 12–1 p.m., I’ll be here answering all your questions on how to elevate the look, sound and feel of your creative work. Ask me anything about establishing brand behaviors, developing visual and verbal identities, naming your products and experiences, why all of this matters to begin with or whatever else you’re wondering when it comes to branding. Post your question to the thread below.
The goal of branding is to punctuate each interaction with your fans with a memorable, resonant and consistent layer of specialness that makes people want to join your microtribe — and recruit their homies to do the same. There are a lot of ways to do that. I’m here to help you figure out the best approach for you and your creative biz or side project.
This session is two of four in a Q&A series designed to prep you and your creative business or side project for a powerful 2020. You can read the first Q&A on creativity I hosted in this discussion thread.
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Hey, creators: I’m answering all your questions about branding on Wed Nov 27!
Share this post
Your brand is what people say or think about you, your business or your side project when you’re not around. And while you can’t dictate your brand to anyone, you can influence how people perceive your creative work. That’s where branding comes in.
On Wed Nov 27 from 12–1 p.m., I’ll be here answering all your questions on how to elevate the look, sound and feel of your creative work. Ask me anything about establishing brand behaviors, developing visual and verbal identities, naming your products and experiences, why all of this matters to begin with or whatever else you’re wondering when it comes to branding. Post your question to the thread below.
The goal of branding is to punctuate each interaction with your fans with a memorable, resonant and consistent layer of specialness that makes people want to join your microtribe — and recruit their homies to do the same. There are a lot of ways to do that. I’m here to help you figure out the best approach for you and your creative biz or side project.
This session is two of four in a Q&A series designed to prep you and your creative business or side project for a powerful 2020. You can read the first Q&A on creativity I hosted in this discussion thread.
I can’t wait to see what you ask!
All love for life,
Michael